Fidelio Cruise’s ResOnline® revolutionizes cruise reservation shore-to-ship delivery

ResOnline, which is already in use on board Seattle-based Holland America Line’s cruise vessels, has been designed to replicate guest information automatically and in real-time from shore-side reservation systems to each ship in the fleet. Guests’ profiling data including loyalty status and other relevant details from guests’ prior voyages are transmitted fleet-wide and available to users both on board ship and ashore in head office. This enables cruise lines to provide the very highest levels of service by recognising each guest’s specific preferences.

The system offers a range of other benefits too. As well as ensuring complete accuracy and eliminating the risk of human error and omissions, business rules written into the software enable individual cruise lines to decide which data should be transmitted to the ships in their fleets. Typically, this could include passenger records, flight details, amenities, special requests, pre-posting, discounts, pre-booked or pre-paid excursions, spa treatments and dining reservations.

The new software has generated positive feedback from both shore and ship personnel at HAL. Staff have noted the scope to replicate more data and the fact that it is a much simpler process compared with past procedures. The process is automatic and much more accurate, they say. As a result of the new IT installation, the company has been able to shorten its earlier 72-hour “cut-off window”, thereby allowing scope to sell more tickets, with related information accurately and automatically updated.

Fidelio Cruise President Tony Heuer comments: “This takes the efficiency of guest reservation systems to a whole new level. Information on repeater guest profiles – “guests’ history” in other words - is particularly important as ships become larger and competition on service levels intensifies. But the software is designed not only to raise service standards, but also to enable cruise lines to make more bookings and generate more revenue.”

We are delighted to offer the cruise industry this innovative solution and we are very pleased with the successful implementation of our new product at Holland America Line, with whom we have built such a strong partnership.”